Our E-commerce packaging: Smart, Green, and Cost-saving

Bad news for carton box suppliers of Decathlon 🤷, and excellent news for the planet 🌍

At DECATHLON Česká republika, we send millions of e-commerce orders every year from our warehouses to stores. Each order used to require a carton box or plastic packaging that ended up in the trash, causing harm to the environment.

We decided that this couldn’t go on anymore 🙅, so our Logistics team came up with an idea 💡. Instead of using a new box for every customer, what if we used reusable bags for hundreds of customers?
That’s how the idea started taking shape. We spent weeks selecting a supplier, designing the bag, and collaborating with our colleagues. And finally, last month, we made it happen!

Now, when you place an internet order with us for store delivery, your items will be packed in a blue Decathlon bag made from 15 recycled PET bottles. After you receive your order, we send the bag back to our warehouse, and it’s ready to be used for another customers. And once the bag reaches the end of its lifetime, we recycle it ♻️.

Our goal is to deliver 60% to 80% of all our internet orders in the Czech Republic without using disposable packaging. By the end of 2023, we will achieve a reduction of 65 tons in the amount of waste generated by our business. This is a significant step towards solving the problem of e-commerce waste and providing a more environmentally friendly customer experience.

And this solution is a benefit not only for our customers and the planet, but it also makes economic sense. Since we have significantly reduced our expenses on disposable packaging, we expect to see a return on investment as early as this year.

I’m super proud of this initiative among the many projects we’re working on. And kudos for the excellent work to Michalina Matyja, Decathlon CAR Gliwice , Antonio Villascusa Cerezo, Oliwia Guziel . You guys rock 🤘💙

Check out our video (with English subtitles) to see how it works! 👇