• RETAIL EXPO 2021

    Round table with digital leaders from Decathlon, Foxtrot, Epicenter, Allo, Colin’s, Comfy, Sova, and Auchan at RETAIL EXPO 2021 – the sixth anniversary congress of the retail industry.Discussion about problems, opportunities and how to make Ukrainian retail even more digital… more

  • RETAILER OF THE YEAR AWARD🥉

    Yesterday, at the “Retailer of the Year” award ceremony, Decathlon Ukraine received bronze in the category of sports E-commerce of Ukraine. Not so bad for a company attacking the market. But not enough for a team with a champion mentality.… more

  • Change or Die 💀

    My presentation at RAU Expo was titled “Change or Die.” It was about how we are at another turning point due to the rapid acceleration of technological development. Either you implement changes very quickly, or you fade into history. more

  • New Decathlon store in Odesa⚓

    We have opened a fourth store and a second city for Decathlon in Ukraine. 3000 sq. m. sporting goods and areas for testing products, 70 sports are already available for Odessans in the shopping center Riviera. more

  • Let’s meet at RAU Expo

    On June 16, I’ll be speaking at Ukraine’s main retail forum, RAU Expo 2021. I’ll share my experience in launching and developing Decathlon’s online business, along with some fascinating case studies from the lockdown period. I’ve really missed live events… more

  • About the Team Culture at Decathlon

    In Ukraine (and not only in Ukraine), there’s a common belief that business is a toxic environment full of lazy, unmotivated people. And to manage them, you must be an “effective” manager with alpha traits. What’s on the agenda today?… more

  • AR in stores: Changing how we shop tomorrow

    The already existing AR technology shows how tomorrow you will search for products in store. Fewer people will ask staff for help in store and will use their smartphones instead. Probably in-store staff functions will shift soon from sales consultations… more

  • Learning never stops🎓

    Just finished the course “Digital Transformation” more

  • Serve those you lead

    (just a reminder for myself) more

  • Who are the next-generation leaders?

    Key insights from The Wall Street Journal: Managers are evolving into coaches. Automation and AI will reduce technical tasks, emphasizing emotional intelligence and talent development. Future leaders will excel in social skills like listening and adaptability, while leadership training focuses… more

  • Flashbacks from Bali

    On the Island of Gods, there’s everything: oceans and seas, waterfalls and lakes, mountains and volcanoes, temples and rice fields. And awesome people, of course. When I realized where I had ended up, I started zooming around the island like… more

  • Flashbacks from the Carpathians 2020

    Throwback to 2020 in the stunning Carpathians. Fresh air, breathtaking views, and unforgettable moments. more

  • Go after the cream of the cream

    “I noticed that the dynamic range between what an average person could accomplish and what the best person could accomplish was 50 or 100 to 1. Given that, you’re well advised to go after the cream of the cream…A small… more

  • The Comfort of Illusions

    “The masses have never thirsted for truth. They demand illusions without which they cannot live.” — Sigmund Freud “People see what they want to see, hear what they want to hear, believe what they want to believe, and refuse to… more

  • IKEA Lamp ads

    Great ads tell a story. Outstanding ads evoke emotions. more

  • P = M x C²

    Individual Performance Formula by Decahtlon more

  • ANYTHING IS POSSIBLE

    Nice reminder from KG more

  • About Ultimate and Nova Club on TV

    About Ultimate and Nova Club on Pryamyi TV channel.Together with Pcholkin Dima, we talked a bit about Ultimate in Ukraine and the preparation of our club NOVA, Kyiv Ultimate Club, for EBUCC2018 – the European Beach Ultimate Club Championships.Thanks to… more

  • Ikigai & Happiness

    Ikigai: the Japanese concept of finding purpose in life. It’s the sweet spot where passion, mission, vocation, and profession meet. When you discover your ikigai, happiness becomes a natural part of the journey.   What’s your reason for getting up… more

  • Netflix Corporate Culture

    This unassuming presentation, published in 2009 by Netflix’s CEO, has been viewed 18 million times to date. Facebook board member Sheryl Sandberg called it the most important document created in Silicon Valley.Each slide is worth its weight in gold. more

  • Do the impossible

    “It’s kind of fun to do the impossible.” Walt Disney said, “If you can dream it, you can do it.” Life is too short to spend it doing the possible. Learn to pursue the impossible, pursue what others say can’t… more

  • About evil

    The more invisible evil is, the more terrifying it becomes. The devil doesn’t hold a neon sign overhead saying “devil.” Evil finds its way to each of us, but it always starts the same way: by convincing you it doesn’t… more

  • A quote from a true traveler

    “When everything starts going off plan, that’s when the real adventure begins.”So true. more

  • Wind of changes
  • Next morning you are nobody

    “You are only as successful as your last project. Any victory is great: it’s important to celebrate it, to acknowledge yourself and your team. But the moment you wake up the next morning, you are nobody.” Andriy Fedoriv https://www.redbull.com/ua-uk/diy_shvudko_Andriy_Fedoriv more

  • How much of our attention goes to phones?

    On average, we touch our phones 2,617 times a day and spend a 145 minutes on them. Here’s the research link: https://blog.dscout.com/mobile-touches more

  • Mistakes

    “If you don’t make mistakes, you’re not working on hard enough problems. And that’s a mistake.” ― Frank Wilczek more

  • Alibaba – $25.3 billion in one day

    Alibaba Group reported a revenue of $25.3 billion in a single day (November 11, 2017, Global Shopping Festival). There were 1.48 billion transactions made (average transaction value – $17). During peak load, 256,000 transactions were processed per second. http://www.alibabagroup.com/en/news/article?news=p171112 more

  • 1 minute on the Internet

    What happens in 1 minute on the Internet in 2017 more

  • Stomachs quasi-monopoly

    “A quasi-monopoly built on the stomachs of 1.4 billion people.”This is an interesting description of the Chinese e-commerce company Meituan-Dianping. Historically, most of their business was food delivery, but now they’ve evolved into a universal platform, expanding across all fronts… more