Decathlon
This is where I share my experiences with Decathlon. Whether it’s what I’ve learned working there or just general thoughts on the unique company.
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Most impactful training in my life
You never know which training might change your life. This is the story of one that changed my mindset and the choices I made after. It was September 2023. I sat in a sunny room in Lille, thinking it was… more
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I’ve just quit my job. So, what’s next?
I’m leaving behind a comfortable corporate life—working with smart and nice people, stable paychecks, and other perks. Now, I’m diving into the cold waters 🥶 of entrepreneurship… returning to my roots.I had some choices and plenty of time to think… more
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Woah! Last day at Decathlon!
Feels like I just got off a crazy rollercoaster. 🤯🎢We’ve had our ups and downs. Sometimes uphill—slow and steady. Other times flying down into chaos and changing directions. Scary and super exciting. But the best part? Sharing this ride with… more
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WE WON🏆RETAILER OF THE YEAR 2023
BREAKING: Decathlon WINS Czech Republic’s 🏆 RETAILER OF THE YEAR 2023 (sports) for the 4th time in a row! 🎉 This prestigious 21-year award is all about customer value – something we deeply believe in. Over 85,000 customers helped choose this… more
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Time to Think Omnichannel
Anyone else confused about how companies define “Online Sales”? What exactly do they mean? Do they mean that the customer received the product at home? Or that they paid for it online? Or that they selected the product on their… more
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Robot Tori: A New Teammate for our Decathlon Stores
Now if we’re talking about robots, I’d like to share what we’re doing at DECATHLON Česká republika In the photo, our employee is the Inventory Robot Tori 🤖 (on the right of course 😆, and on the left is our… more
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How Decathlon CZ doubled delivery speed in one year
The last mile delivery can boost an E-commerce business or bury it. Knowing this, we at DECATHLON Česká republika are focused on delivery speed. 🚛💨 In 2023 alone, we slashed the average lead time of online orders from 2.3 days… more
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Shop sustainably with Decathlon’s Second Life
At Decathlon, we believe that sport can unite people to act and care for the planet. Today, worldwide, we are transforming our business model to impact the negative trend of climate change. In DECATHLON Česká republika this year, we started essential… more
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Fast and Simple Click & Collect
🛍️ At Decathlon, we’re always thinking about improving the customer experience. Our customers love our stores, and even when they order online, their preferred place to collect their purchases is our Click & Collect points in our Decathlon stores. However,… more
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Novak Djokovic choose Decathlon
The absolute beast, holding the all-time record for 23 Grand Slam victories, The Joker himself, casually walking in Decathlon Portugal store 💪 more
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Our E-commerce packaging: Smart, Green, and Cost-saving
Bad news for carton box suppliers of Decathlon 🤷, and excellent news for the planet 🌍 At DECATHLON Česká republika, we send millions of e-commerce orders every year from our warehouses to stores. Each order used to require a carton… more
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RETAILER OF THE YEAR AWARD🥉
Yesterday, at the “Retailer of the Year” award ceremony, Decathlon Ukraine received bronze in the category of sports E-commerce of Ukraine. Not so bad for a company attacking the market. But not enough for a team with a champion mentality.… more
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New Decathlon store in Odesa⚓
We have opened a fourth store and a second city for Decathlon in Ukraine. 3000 sq. m. sporting goods and areas for testing products, 70 sports are already available for Odessans in the shopping center Riviera. more
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About the Team Culture at Decathlon
In Ukraine (and not only in Ukraine), there’s a common belief that business is a toxic environment full of lazy, unmotivated people. And to manage them, you must be an “effective” manager with alpha traits. What’s on the agenda today?… more
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AR in stores: Changing how we shop tomorrow
The already existing AR technology shows how tomorrow you will search for products in store. Fewer people will ask staff for help in store and will use their smartphones instead. Probably in-store staff functions will shift soon from sales consultations… more