Decathlon

  • I’ve just quit my job. So, what’s next?

    I’ve just quit my job. So, what’s next?

    I’m leaving behind a comfortable corporate life—working with smart and nice people, stable paychecks, and other perks. Now, I’m diving into the cold waters 🥶 of entrepreneurship… returning to my roots.I had some choices and plenty of time to think… more

  • Woah! Last day at Decathlon!

    Woah! Last day at Decathlon!

    Feels like I just got off a crazy rollercoaster. 🤯🎢We’ve had our ups and downs. Sometimes uphill—slow and steady. Other times flying down into chaos and changing directions. Scary and super exciting. But the best part? Sharing this ride with… more

  • OUR SUSTAINABILITY SUMMIT AWARD 2024

    OUR SUSTAINABILITY SUMMIT AWARD 2024

    We’re thrilled to announce our REUSABLE E-COMMERCE PACKAGING project has just won a SUSTAINABILITY SUMMIT AWARD 2024!This innovative project, led by the amazing team of Oliwia Guziel last year, has already saved 65 tons of packaging materials for our DECATHLON… more

  • Time to Think Omnichannel

    Time to Think Omnichannel

    Anyone else confused about how companies define “Online Sales”? What exactly do they mean? Do they mean that the customer received the product at home? Or that they paid for it online? Or that they selected the product on their… more

  • Robot Tori: A New Teammate for our Decathlon Stores

    Robot Tori: A New Teammate for our Decathlon Stores

    Now if we’re talking about robots, I’d like to share what we’re doing at DECATHLON Česká republika In the photo, our employee is the Inventory Robot Tori 🤖 (on the right of course 😆, and on the left is our… more

  • Shop sustainably with Decathlon’s Second Life

    Shop sustainably with Decathlon’s Second Life

    At Decathlon, we believe that sport can unite people to act and care for the planet. Today, worldwide, we are transforming our business model to impact the negative trend of climate change. In DECATHLON Česká republika this year, we started essential… more

  • Fast and Simple Click & Collect

    Fast and Simple Click & Collect

    🛍️ At Decathlon, we’re always thinking about improving the customer experience. Our customers love our stores, and even when they order online, their preferred place to collect their purchases is our Click & Collect points in our Decathlon stores. However,… more

  • Novak Djokovic choose Decathlon

    Novak Djokovic choose Decathlon

    The absolute beast, holding the all-time record for 23 Grand Slam victories, The Joker himself, casually walking in Decathlon Portugal store 💪 more

  • Our E-commerce packaging: Smart, Green, and Cost-saving

    Our E-commerce packaging: Smart, Green, and Cost-saving

    Bad news for carton box suppliers of Decathlon 🤷, and excellent news for the planet 🌍 At DECATHLON Česká republika, we send millions of e-commerce orders every year from our warehouses to stores. Each order used to require a carton… more

  • RETAIL EXPO 2021

    RETAIL EXPO 2021

    Round table with digital leaders from Decathlon, Foxtrot, Epicenter, Allo, Colin’s, Comfy, Sova, and Auchan at RETAIL EXPO 2021 – the sixth anniversary congress of the retail industry.Discussion about problems, opportunities and how to make Ukrainian retail even more digital… more

  • RETAILER OF THE YEAR AWARD🥉

    RETAILER OF THE YEAR AWARD🥉

    Yesterday, at the “Retailer of the Year” award ceremony, Decathlon Ukraine received bronze in the category of sports E-commerce of Ukraine. Not so bad for a company attacking the market. But not enough for a team with a champion mentality.… more

  • Change or Die 💀

    Change or Die 💀

    My presentation at RAU Expo was titled “Change or Die.” It was about how we are at another turning point due to the rapid acceleration of technological development. Either you implement changes very quickly, or you fade into history. more

  • New Decathlon store in Odesa⚓

    New Decathlon store in Odesa⚓

    We have opened a fourth store and a second city for Decathlon in Ukraine. 3000 sq. m. sporting goods and areas for testing products, 70 sports are already available for Odessans in the shopping center Riviera. more

  • About the Team Culture at Decathlon

    About the Team Culture at Decathlon

    In Ukraine (and not only in Ukraine), there’s a common belief that business is a toxic environment full of lazy, unmotivated people. And to manage them, you must be an “effective” manager with alpha traits. What’s on the agenda today?… more